Executive Fraud Blog
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Click Forensics reports that click fraud is on the rise in Q1 2008 over the prior year period. At 16.3% in Q1 2008 it is higher than the first quarter 2007 click fraud rate of 14.8%. Even more alarming, Click Forensics reports
[t]he fraud rate on third-party sites, such as ads placed through AdSense on non-Google websites, also rose from 21.9% in Q1 2007 to 27.8% in the first quarter of 2008.
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